Overview / US Benefits / Welcome Box

How to unlock the Amazon
Baby Registry Welcome Box

Before you start

The Welcome Box is offered while supplies last and subject to eligibility. Amazon does not guarantee every qualifying registry holder will receive one. The steps below explain how to meet the eligibility criteria — not a guarantee of receipt.

Step 01

Create your Amazon Baby Registry

Visit amazon.com/baby-reg and start a new registry. Enter your expected due date accurately — Amazon uses it to determine your eligibility window and when your completion discount activates.

Step 02

Add at least 10 items to your registry

Add a minimum of ten items across baby categories — car seats, strollers, nursery furniture, feeding gear, clothing. The minimum is about item count, not spend. Amazon’s Baby Registry Checklist is a useful starting point.

Step 03

Reach the qualifying purchase threshold (~$10)

Someone — you or a gift-giver — must purchase items totalling approximately $10 or more from your registry. The exact threshold is defined by Amazon’s current programme terms; verify at amazon.com/baby-reg. Purchases must come specifically from your registry, not a general Amazon order.

Step 04

Confirm a US shipping address

The Welcome Box ships to eligible US residential addresses only. PO Boxes, APO/FPO addresses, and international addresses do not qualify. Check your registry default address in account settings before any qualifying purchase.

Step 05

Claim your box when prompted

Once eligible, Amazon typically sends an email with a claim link, or a notification appears in your registry dashboard. The Welcome Box ships separately — allow 2–4 weeks. If no notification arrives, check your registry management page and review your Amazon email preferences.

Common questions

Is the Welcome Box guaranteed if I meet all the criteria?

No. Amazon explicitly states it is available while supplies last. Meeting eligibility makes you eligible — it does not guarantee fulfilment.

What is actually inside the box?

Contents vary by batch and are not pre-announced. Previous boxes have included full-size diaper samples, wipes, nursing pads, and baby lotion. It is a curated sample assortment, not a full-size product bundle.

Do I need to be a Prime member to qualify?

The Welcome Box eligibility is tied to the Baby Registry programme, not Prime membership directly. Prime affects the completion discount rate but is not required for the box.

Can a friend or family member’s purchase from my registry count?

Yes. The qualifying purchase can come from any buyer — you or a guest who purchases directly from your registry.

Editorial notice — This is an independent information resource. We are not affiliated with, endorsed by, or connected to Amazon or any of its programmes.